Bolet\u00edn 76- 2024 - CAPACITACI\u00d3N DE LA RAP EJE CAFETERO IMPULSA UN TURISMO DE CLASE MUNDIAL EN EL TERRITORIO<\/title> <style type=\"text\/css\">\n\t\tp { margin:10px 0; padding:0; }\n\t\ttable { border-collapse:collapse; }\n\t\th1,h2,h3,h4,h5,h6 { display:block; margin:0; padding:0; }\n\t\timg, a img { border:0; height:auto; outline:none; text-decoration:none; }\n\t\tbody, #bodyTable, #bodyCell { height:100%; margin:0; padding:0; width:100%; }\n\t\t#outlook a{ padding:0; }\n\t\timg { -ms-interpolation-mode:bicubic; }\n\t\ttable { mso-table-lspace:0pt; mso-table-rspace:0pt; }\n\t\t.ReadMsgBody { width:100%; }\n\t\tp,a,li,td,blockquote { mso-line-height-rule:exactly; }\n\t\ta[href^=tel],a[href^=sms] { color:inherit; cursor:default; text-decoration:none; }\n\t\tp,a,li,td,body,table,blockquote { -ms-text-size-adjust:100%; -webkit-text-size-adjust:100%; }\n\n\t\t.ExternalClass {width:100%;} \/* Force Hotmail to display emails at full width *\/\n\t\t.ExternalClass, .ExternalClass p, .ExternalClass span, .ExternalClass font, .ExternalClass td, .ExternalClass div {line-height: 100%;} \/* Forces Hotmail to display normal line spacing. 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border:0; line-height:100%; outline:none; display: block; max-width: 600px; height: auto;\" class=\"lazyload img-max\"> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size: 16px; line-height: 100%; font-family: Helvetica, Arial, sans-serif; color: #666666; padding: 9px 18px; word-break: break-word !important;\" class=\"padding\"> <p style=\"text-align: center; line-height: 100%;\"><span style=\"color: #000000;\">Bolet\u00edn de Prensa No. 76<br><\/span><span style=\"color: #000000;\">Oficina Asesora de Comunicaciones<br><\/span><span style=\"color: #000000;\">Jueves, 22 de agosto de 2024<\/span><\/p> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 0px; padding-bottom: 12px;\"> <table border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"min-width: 100%; border-collapse: initial; border-top-style: dashed; border-top-width: 2px; border-top-color: #0b422b;\"> <tbody> <tr> <td> <span><\/span> <\/td> <\/tr> <\/tbody> <\/table> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size: 16px; line-height: 100%; font-family: Helvetica, Arial, sans-serif; color: #666666; padding: 9px 18px; word-break: break-word !important;\" class=\"padding\"> <h2 style=\"text-align: center; line-height: 125%;\"><strong>CAPACITACI\u00d3N DE LA RAP EJE CAFETERO IMPULSA UN TURISMO DE CLASE MUNDIAL EN EL TERRITORIO<\/strong><\/h2> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"center\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 9px; padding-bottom: 9px; padding-left: 18px; padding-right: 18px;\"> <img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/ejecafeterorap.gov.co\/wp-content\/uploads\/2024\/08\/Destino-Entre-Montanas-2.jpg\" alt=\"\" width=\"564\" border=\"0\" style=\"-ms-interpolation-mode:bicubic; border:0; line-height:100%; outline:none; display: block; max-width: 564px; height: auto;\" class=\"lazyload img-max\"> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size: 16px; line-height: 150%; font-family: Helvetica, Arial, sans-serif; color: #666666; padding: 9px 18px; word-break: break-word !important;\" class=\"padding\"> <ul> <li style=\"text-align: right; line-height: 150%;\"> <p class=\"p1\" style=\"text-align: right; line-height: 150%;\"><em>En un evento organizado por la RAP Eje Cafetero en convenio con Fenalco Quind\u00edo, 20 agencias de turismo de Caldas, Quind\u00edo, Risaralda y Tolima se reunieron en Armenia para participar en un taller experiencial sobre la comercializaci\u00f3n del proyecto \"Destino entre Monta\u00f1as\".<\/em><\/p> <\/li> <\/ul> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size: 16px; line-height: 150%; font-family: Helvetica, Arial, sans-serif; color: #666666; padding: 9px 18px; word-break: break-word !important;\" class=\"padding\"> <div style=\"text-align: justify; line-height: 150%;\">Este evento forma parte de una iniciativa m\u00e1s amplia para fortalecer la oferta tur\u00edstica de la regi\u00f3n, apuntando a atraer el turismo de clase mundial a esta zona del pa\u00eds. A trav\u00e9s de varias conferencias y charlas de expertos en la materia, los participantes han adquirido nuevas estrategias y herramientas para mejorar su competitividad en el mercado.\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">Gisela Osorio, de Eje M\u00e1gico Travel de Quind\u00edo, comparti\u00f3 su experiencia: \u201cEstoy aprendiendo muchas estrategias que requerimos en el marketing digital, y c\u00f3mo llevar nuestra empresa de turismo a segmentos m\u00e1s amplios. Agradecemos a RAP Eje Cafetero y Fenalco por este importante evento que nos permite actualizarnos, crecer, y seguir mejorando nuestros procesos de turismo.\"<\/div> <div style=\"text-align: justify; line-height: 150%;\">\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">\u00a0\u201cCreo que este tipo de iniciativas ayudan a fortalecer nuestras empresas, adem\u00e1s, con el tema de marketing traeremos nuevos clientes fijos, que generen realmente una conversi\u00f3n en el mercado. Quiero agradecer a la RAP Eje Cafetero porque con esto ayudan a impulsar nuestros destinos\u201d, expres\u00f3 Joan Cardona, de Nature Tours and Adventure de Risaralda.<\/div> <div style=\"text-align: justify; line-height: 150%;\">\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">Humberto Tob\u00f3n, gerente de la RAP Eje Cafetero afirm\u00f3 que el prop\u00f3sito de realizar un taller experiencial relacionado con la comercializaci\u00f3n del proyecto Destino entre Monta\u00f1as, es darles las herramientas necesarias que permitan que cada una de estas agencias pueda hacer la mejor comercializaci\u00f3n del territorio. Un territorio que tiene grandes atractivos y que quiere mejorar la calidad del turismo y que este sea de clase mundial.<\/div> <div style=\"text-align: justify; line-height: 150%;\">\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">Como expositores de los temas tratados en este ciclo presencial se cont\u00f3 con Viviana Camacho Chaves profesional de Administraci\u00f3n de Empresas Tur\u00edsticas y Hoteleras de la Universidad Externado y Diego V\u00e1squez Hoyos actual Presidente de la Junta Directiva de Anato Nacional.<\/div> <div style=\"text-align: justify; line-height: 150%;\">\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">Finalmente Marco Tulio Trujillo, Lana Tour de Caldas, concluy\u00f3: \u201cEs un proceso de formaci\u00f3n excelente que nos da una nueva visi\u00f3n frente al turismo responsable que debemos manejar. Agradecemos a todas las entidades que participan y que han hecho posible este proceso de formaci\u00f3n\u201d.\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">Fernando Ram\u00edrez, de Turismo Con-ciencia del departamento del Tolima, afirm\u00f3: \u201cEste ciclo de conferencias y de charlas han sido realmente significativas en nuestro prop\u00f3sito de fortalecer la oferta tur\u00edstica y perfeccionar la internacionalizaci\u00f3n del destino de Tolima en el \u00e1mbito nacional e internacional\u201d.\u00a0 \u00a0 \u00a0<\/div> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"center\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 9px; padding-bottom: 9px; padding-left: 18px; padding-right: 18px;\"> <img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/ejecafeterorap.gov.co\/wp-content\/uploads\/2024\/08\/Destino-Entre-Montanas-1.jpg\" alt=\"\" width=\"564\" border=\"0\" style=\"-ms-interpolation-mode:bicubic; border:0; line-height:100%; outline:none; display: block; max-width: 564px; height: auto;\" class=\"lazyload img-max\"> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size: 16px; line-height: 150%; font-family: Helvetica, Arial, sans-serif; color: #666666; padding: 9px 18px; word-break: break-word !important;\" class=\"padding\"> <p style=\"text-align: center; line-height: 150%;\"><strong>Oficina Asesora<\/strong><br><strong>Comunicaciones internas y externas<\/strong><br><strong>RAP\u00a0Eje\u00a0Cafetero<\/strong><\/p> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 61px; padding-bottom: 18px;\"> <table border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"min-width: 100%; border-collapse: initial; border-top-style: dashed; border-top-width: 2px; border-top-color: #0b422b;\"> <tbody> <tr> <td> <span><\/span> <\/td> <\/tr> <\/tbody> <\/table> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"center\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 9px; padding-bottom: 9px; padding-left: 18px; padding-right: 18px;\"> <img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/d335luupugsy2.cloudfront.net\/cms\/files\/420513\/1710335053\/$pv8yctad2r\" alt=\"\" width=\"564\" border=\"0\" style=\"-ms-interpolation-mode:bicubic; border:0; line-height:100%; outline:none; display: block; max-width: 564px; height: auto;\" class=\"lazyload img-max\"> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 21px; padding-bottom: 18px;\"> <table border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"min-width: 100%; border-collapse: initial; border-top-style: dashed; border-top-width: 2px; border-top-color: #0b422b;\"> <tbody> <tr> <td> <span><\/span> <\/td> <\/tr> <\/tbody> <\/table> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size: 16px; line-height: 100%; font-family: Helvetica, Arial, sans-serif; color: #666666; padding: 9px 18px; word-break: break-word !important;\" class=\"padding\"> <p style=\"text-align: center; line-height: 100%;\"><span style=\"color: #000000;\">Para m\u00e1s informaci\u00f3n siganos en nuestras redes sociales <br>@rapejecafetero <a href=\"https:\/\/www.facebook.com\/RapEjeCafetero\" target=\"_blank\" rel=\"noopener\">FB<\/a>\/<a href=\"https:\/\/twitter.com\/rapejecafetero\" target=\"_blank\" rel=\"noopener\">X<\/a>\/<a href=\"https:\/\/www.instagram.com\/rapejecafetero\/\" target=\"_blank\" rel=\"noopener\">IG<\/a> y visita nuestro sitio web<br><a href=\"https:\/\/ejecafeterorap.gov.co\/\" target=\"_blank\" rel=\"noopener\">www.ejecafeterorap.gov.co<\/a><br><\/span><\/p> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 18px; padding-bottom: 18px;\"> <table border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"min-width: 100%; border-collapse: initial; border-top-style: dotted; border-top-width: 2px; border-top-color: #c1c1c1;\"> <tbody> <tr> <td> <span><\/span> <\/td> <\/tr> <\/tbody> <\/table> <\/td> <\/tr> <\/table> <\/td> <\/tr> <\/table> <\/td> <\/tr> <\/table>  <\/td> <\/tr><tr> <td align=\"center\" valign=\"top\" class=\"section1Column\" style=\"mso-line-height-rule: exactly; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%; background-color: #c6c6c6; border-top: 0; border-bottom: 0px; padding-top: 0px; padding-bottom: 0px;\">  <table border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" class=\"sectionContainer\" style=\"border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%; width:100%; max-width: 600px !important; background-color: #c6c6c6;\"> <tr> <td valign=\"top\" style=\"mso-line-height-rule: exactly; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%;\"> <table class=\"columnContainer\" align=\"left\" border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"600\" style=\"width:600px;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;\"> <tr> <td class=\"columnContainerCell\" valign=\"top\" style=\"mso-line-height-rule: exactly; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%; font-size: 16px; line-height: 110%; font-family: Helvetica, Arial, sans-serif; color: #666666;\"> <table class=\"columnContainer\" align=\"left\" border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"600\" style=\"width:600px;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;\"> <tr> <td class=\"columnContainerCell\" valign=\"top\" style=\"mso-line-height-rule: exactly; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%; font-size: 11px; line-height: 120%; font-family: Helvetica, Arial, sans-serif; color: #888888; text-align: center; padding-top: 9px; padding-bottom: 9px; padding-left: 9px; padding-right: 9px;\"> <p style=\"font-size: 11px !important; margin: 0; line-height: 120%;\">Enviado por <b>Oficina Asesora de Comunicaciones Internas y Externas RAP Eje Cafetero<\/b><\/p> <p style=\"font-size: 11px !important; margin: 0; line-height: 120%;\">Regi\u00f3n Eje Cafetero, Colombia<\/p> <p style=\"font-size: 11px !important; margin: 0; line-height: 120%;\"> Si desea cancelar su suscripci\u00f3n por favor haga <a href=\"https:\/\/app.rdstation.email\/descadastrar\/*UUID*\" style=\"color: #333333; text-decoration: underline;\" rel=\"nofollow\" data-scanner-ignore>clic aqu\u00ed<\/a>. <\/p> <span style=\"display:none;font-size:1px;color:#ffffff;line-height:1px;max-height:0px;max-width:0px;opacity:0;overflow:hidden;\">\u2022<\/span> <\/td> <\/tr> <\/table> <\/td> <\/tr> <\/table> <\/td> <\/tr> <\/table>  <\/td> <\/tr> <\/table> <\/td> <\/tr> <\/table> <\/center> <\/body> 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\n Bolet\u00edn 76- 2024 - CAPACITACI\u00d3N DE LA RAP EJE CAFETERO IMPULSA UN TURISMO DE CLASE MUNDIAL EN EL TERRITORIO<\/title> <style type=\"text\/css\">\n\t\tp { margin:10px 0; padding:0; }\n\t\ttable { border-collapse:collapse; }\n\t\th1,h2,h3,h4,h5,h6 { display:block; margin:0; padding:0; }\n\t\timg, a img { border:0; height:auto; outline:none; text-decoration:none; }\n\t\tbody, #bodyTable, #bodyCell { height:100%; margin:0; padding:0; width:100%; }\n\t\t#outlook a{ padding:0; }\n\t\timg { -ms-interpolation-mode:bicubic; }\n\t\ttable { mso-table-lspace:0pt; mso-table-rspace:0pt; }\n\t\t.ReadMsgBody { width:100%; }\n\t\tp,a,li,td,blockquote { mso-line-height-rule:exactly; }\n\t\ta[href^=tel],a[href^=sms] { color:inherit; cursor:default; text-decoration:none; }\n\t\tp,a,li,td,body,table,blockquote { -ms-text-size-adjust:100%; -webkit-text-size-adjust:100%; }\n\n\t\t.ExternalClass {width:100%;} \/* Force Hotmail to display emails at full width *\/\n\t\t.ExternalClass, .ExternalClass p, .ExternalClass span, .ExternalClass font, .ExternalClass td, .ExternalClass div {line-height: 100%;} \/* Forces Hotmail to display normal line spacing. 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-ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 18px; padding-bottom: 18px;\"> <table border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"min-width: 100%; border-collapse: initial; border-top-style: solid; border-top-width: 2px; border-top-color: #eaeaea;\"> <tbody> <tr> <td> <span><\/span> <\/td> <\/tr> <\/tbody> <\/table> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"#ffffff\" align=\"center\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt;\"> <img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/d335luupugsy2.cloudfront.net\/cms\/files\/420513\/1654014525\/$el3ap68onin\" alt=\"\" width=\"600\" border=\"0\" style=\"-ms-interpolation-mode:bicubic; border:0; line-height:100%; outline:none; display: block; max-width: 600px; height: auto;\" class=\"lazyload img-max\"> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size: 16px; line-height: 100%; font-family: Helvetica, Arial, sans-serif; color: #666666; padding: 9px 18px; word-break: break-word !important;\" class=\"padding\"> <p style=\"text-align: center; line-height: 100%;\"><span style=\"color: #000000;\">Bolet\u00edn de Prensa No. 76<br><\/span><span style=\"color: #000000;\">Oficina Asesora de Comunicaciones<br><\/span><span style=\"color: #000000;\">Jueves, 22 de agosto de 2024<\/span><\/p> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 0px; padding-bottom: 12px;\"> <table border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"min-width: 100%; border-collapse: initial; border-top-style: dashed; border-top-width: 2px; border-top-color: #0b422b;\"> <tbody> <tr> <td> <span><\/span> <\/td> <\/tr> <\/tbody> <\/table> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size: 16px; line-height: 100%; font-family: Helvetica, Arial, sans-serif; color: #666666; padding: 9px 18px; word-break: break-word !important;\" class=\"padding\"> <h2 style=\"text-align: center; line-height: 125%;\"><strong>CAPACITACI\u00d3N DE LA RAP EJE CAFETERO IMPULSA UN TURISMO DE CLASE MUNDIAL EN EL TERRITORIO<\/strong><\/h2> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"center\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 9px; padding-bottom: 9px; padding-left: 18px; padding-right: 18px;\"> <img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/ejecafeterorap.gov.co\/wp-content\/uploads\/2024\/08\/Destino-Entre-Montanas-2.jpg\" alt=\"\" width=\"564\" border=\"0\" style=\"-ms-interpolation-mode:bicubic; border:0; line-height:100%; outline:none; display: block; max-width: 564px; height: auto;\" class=\"lazyload img-max\"> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size: 16px; line-height: 150%; font-family: Helvetica, Arial, sans-serif; color: #666666; padding: 9px 18px; word-break: break-word !important;\" class=\"padding\"> <ul> <li style=\"text-align: right; line-height: 150%;\"> <p class=\"p1\" style=\"text-align: right; line-height: 150%;\"><em>En un evento organizado por la RAP Eje Cafetero en convenio con Fenalco Quind\u00edo, 20 agencias de turismo de Caldas, Quind\u00edo, Risaralda y Tolima se reunieron en Armenia para participar en un taller experiencial sobre la comercializaci\u00f3n del proyecto \"Destino entre Monta\u00f1as\".<\/em><\/p> <\/li> <\/ul> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size: 16px; line-height: 150%; font-family: Helvetica, Arial, sans-serif; color: #666666; padding: 9px 18px; word-break: break-word !important;\" class=\"padding\"> <div style=\"text-align: justify; line-height: 150%;\">Este evento forma parte de una iniciativa m\u00e1s amplia para fortalecer la oferta tur\u00edstica de la regi\u00f3n, apuntando a atraer el turismo de clase mundial a esta zona del pa\u00eds. A trav\u00e9s de varias conferencias y charlas de expertos en la materia, los participantes han adquirido nuevas estrategias y herramientas para mejorar su competitividad en el mercado.\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">Gisela Osorio, de Eje M\u00e1gico Travel de Quind\u00edo, comparti\u00f3 su experiencia: \u201cEstoy aprendiendo muchas estrategias que requerimos en el marketing digital, y c\u00f3mo llevar nuestra empresa de turismo a segmentos m\u00e1s amplios. Agradecemos a RAP Eje Cafetero y Fenalco por este importante evento que nos permite actualizarnos, crecer, y seguir mejorando nuestros procesos de turismo.\"<\/div> <div style=\"text-align: justify; line-height: 150%;\">\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">\u00a0\u201cCreo que este tipo de iniciativas ayudan a fortalecer nuestras empresas, adem\u00e1s, con el tema de marketing traeremos nuevos clientes fijos, que generen realmente una conversi\u00f3n en el mercado. Quiero agradecer a la RAP Eje Cafetero porque con esto ayudan a impulsar nuestros destinos\u201d, expres\u00f3 Joan Cardona, de Nature Tours and Adventure de Risaralda.<\/div> <div style=\"text-align: justify; line-height: 150%;\">\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">Humberto Tob\u00f3n, gerente de la RAP Eje Cafetero afirm\u00f3 que el prop\u00f3sito de realizar un taller experiencial relacionado con la comercializaci\u00f3n del proyecto Destino entre Monta\u00f1as, es darles las herramientas necesarias que permitan que cada una de estas agencias pueda hacer la mejor comercializaci\u00f3n del territorio. Un territorio que tiene grandes atractivos y que quiere mejorar la calidad del turismo y que este sea de clase mundial.<\/div> <div style=\"text-align: justify; line-height: 150%;\">\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">Como expositores de los temas tratados en este ciclo presencial se cont\u00f3 con Viviana Camacho Chaves profesional de Administraci\u00f3n de Empresas Tur\u00edsticas y Hoteleras de la Universidad Externado y Diego V\u00e1squez Hoyos actual Presidente de la Junta Directiva de Anato Nacional.<\/div> <div style=\"text-align: justify; line-height: 150%;\">\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">Finalmente Marco Tulio Trujillo, Lana Tour de Caldas, concluy\u00f3: \u201cEs un proceso de formaci\u00f3n excelente que nos da una nueva visi\u00f3n frente al turismo responsable que debemos manejar. Agradecemos a todas las entidades que participan y que han hecho posible este proceso de formaci\u00f3n\u201d.\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0<\/div> <div style=\"text-align: justify; line-height: 150%;\">Fernando Ram\u00edrez, de Turismo Con-ciencia del departamento del Tolima, afirm\u00f3: \u201cEste ciclo de conferencias y de charlas han sido realmente significativas en nuestro prop\u00f3sito de fortalecer la oferta tur\u00edstica y perfeccionar la internacionalizaci\u00f3n del destino de Tolima en el \u00e1mbito nacional e internacional\u201d.\u00a0 \u00a0 \u00a0<\/div> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"center\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 9px; padding-bottom: 9px; padding-left: 18px; padding-right: 18px;\"> <img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/ejecafeterorap.gov.co\/wp-content\/uploads\/2024\/08\/Destino-Entre-Montanas-1.jpg\" alt=\"\" width=\"564\" border=\"0\" style=\"-ms-interpolation-mode:bicubic; border:0; line-height:100%; outline:none; display: block; max-width: 564px; height: auto;\" class=\"lazyload img-max\"> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size: 16px; line-height: 150%; font-family: Helvetica, Arial, sans-serif; color: #666666; padding: 9px 18px; word-break: break-word !important;\" class=\"padding\"> <p style=\"text-align: center; line-height: 150%;\"><strong>Oficina Asesora<\/strong><br><strong>Comunicaciones internas y externas<\/strong><br><strong>RAP\u00a0Eje\u00a0Cafetero<\/strong><\/p> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 61px; padding-bottom: 18px;\"> <table border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"min-width: 100%; border-collapse: initial; border-top-style: dashed; border-top-width: 2px; border-top-color: #0b422b;\"> <tbody> <tr> <td> <span><\/span> <\/td> <\/tr> <\/tbody> <\/table> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"center\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 9px; padding-bottom: 9px; padding-left: 18px; padding-right: 18px;\"> <img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-orig-src=\"https:\/\/d335luupugsy2.cloudfront.net\/cms\/files\/420513\/1710335053\/$pv8yctad2r\" alt=\"\" width=\"564\" border=\"0\" style=\"-ms-interpolation-mode:bicubic; border:0; line-height:100%; outline:none; display: block; max-width: 564px; height: auto;\" class=\"lazyload img-max\"> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 21px; padding-bottom: 18px;\"> <table border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"min-width: 100%; border-collapse: initial; border-top-style: dashed; border-top-width: 2px; border-top-color: #0b422b;\"> <tbody> <tr> <td> <span><\/span> <\/td> <\/tr> <\/tbody> <\/table> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size: 16px; line-height: 100%; font-family: Helvetica, Arial, sans-serif; color: #666666; padding: 9px 18px; word-break: break-word !important;\" class=\"padding\"> <p style=\"text-align: center; line-height: 100%;\"><span style=\"color: #000000;\">Para m\u00e1s informaci\u00f3n siganos en nuestras redes sociales <br>@rapejecafetero <a href=\"https:\/\/www.facebook.com\/RapEjeCafetero\" target=\"_blank\" rel=\"noopener\">FB<\/a>\/<a href=\"https:\/\/twitter.com\/rapejecafetero\" target=\"_blank\" rel=\"noopener\">X<\/a>\/<a href=\"https:\/\/www.instagram.com\/rapejecafetero\/\" target=\"_blank\" rel=\"noopener\">IG<\/a> y visita nuestro sitio web<br><a href=\"https:\/\/ejecafeterorap.gov.co\/\" target=\"_blank\" rel=\"noopener\">www.ejecafeterorap.gov.co<\/a><br><\/span><\/p> <\/td> <\/tr> <\/table><table width=\"100%\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:collapse !important;\"> <tr> <td bgcolor=\"transparent\" align=\"left\" style=\"-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top: 18px; padding-bottom: 18px;\"> <table border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" style=\"min-width: 100%; border-collapse: initial; border-top-style: dotted; border-top-width: 2px; border-top-color: #c1c1c1;\"> <tbody> <tr> <td> <span><\/span> <\/td> <\/tr> <\/tbody> <\/table> <\/td> <\/tr> <\/table> <\/td> <\/tr> <\/table> <\/td> <\/tr> <\/table>  <\/td> <\/tr><tr> <td align=\"center\" valign=\"top\" class=\"section1Column\" style=\"mso-line-height-rule: exactly; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%; background-color: #c6c6c6; border-top: 0; border-bottom: 0px; padding-top: 0px; padding-bottom: 0px;\">  <table border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\" class=\"sectionContainer\" style=\"border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%; width:100%; max-width: 600px !important; background-color: #c6c6c6;\"> <tr> <td valign=\"top\" style=\"mso-line-height-rule: exactly; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%;\"> <table class=\"columnContainer\" align=\"left\" border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"600\" style=\"width:600px;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;\"> <tr> <td class=\"columnContainerCell\" valign=\"top\" style=\"mso-line-height-rule: exactly; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%; font-size: 16px; line-height: 110%; font-family: Helvetica, Arial, sans-serif; color: #666666;\"> <table class=\"columnContainer\" align=\"left\" border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"600\" style=\"width:600px;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;\"> <tr> <td class=\"columnContainerCell\" valign=\"top\" style=\"mso-line-height-rule: exactly; -ms-text-size-adjust: 100%; -webkit-text-size-adjust: 100%; font-size: 11px; line-height: 120%; font-family: Helvetica, Arial, sans-serif; color: #888888; text-align: center; padding-top: 9px; padding-bottom: 9px; padding-left: 9px; padding-right: 9px;\"> <p style=\"font-size: 11px !important; margin: 0; line-height: 120%;\">Enviado por <b>Oficina Asesora de Comunicaciones Internas y Externas RAP Eje Cafetero<\/b><\/p> <p style=\"font-size: 11px !important; margin: 0; line-height: 120%;\">Regi\u00f3n Eje Cafetero, Colombia<\/p> <p style=\"font-size: 11px !important; margin: 0; line-height: 120%;\"> Si desea cancelar su suscripci\u00f3n por favor haga <a href=\"https:\/\/app.rdstation.email\/descadastrar\/*UUID*\" style=\"color: #333333; text-decoration: underline;\" rel=\"nofollow\" data-scanner-ignore>clic aqu\u00ed<\/a>. <\/p> <span style=\"display:none;font-size:1px;color:#ffffff;line-height:1px;max-height:0px;max-width:0px;opacity:0;overflow:hidden;\">\u2022<\/span> <\/td> <\/tr> <\/table> <\/td> <\/tr> <\/table> <\/td> <\/tr> <\/table>  <\/td> <\/tr> <\/table> <\/td> <\/tr> <\/table> <\/center> <\/body> 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